Marketing Director

6 hours ago


Kuwait City, Al Asimah HealthCare Dynamics Gen. Trading Company W.L.L Full time

Job Summary

We are seeking an experienced and dynamic Admissions and Marketing Director to join our team at HealthCare Dynamics Gen. Trading Company W.L.L. As a key member of our leadership team, you will be responsible for developing and implementing effective enrolment strategies that drive growth and success.

About the Role

This is a challenging and rewarding opportunity for a seasoned professional with a proven track record in admissions and marketing. You will work closely with our senior leadership team to set strategic direction, develop multi-year enrolment plans, and oversee the execution of targeted campaigns across various channels. Your expertise will help us to identify opportunities and challenges within the admissions landscape, providing actionable insights that inform our decision-making process.

Key Responsibilities

* Develop and implement comprehensive enrolment strategies aligned with our school's vision and mission
* Collaborate with senior leadership to set strategic direction for enrolment, including admissions procedures, branding, communication channels, digital outreach, and research priorities
* Provide expert analysis and insights on opportunities and challenges within the admissions landscape, focusing on applicant trends, competitor strengths/weaknesses, and internal process optimisation
* Participate in strategic planning sessions to align the enrolment plan with the school's vision and mission, prioritising efficient applicant recruitment and seamless transition to enrolment
* Develop and implement targeted campaigns across various channels (online, offline, events) to attract qualified applicants from diverse backgrounds, meeting enrolment targets

Requirements and Essential Skills

We are looking for a highly motivated and results-driven individual with a strong background in admissions and marketing. The ideal candidate will have:

* A degree-educated background relevant to admissions or education, coupled with 7+ years' proven experience in brand-building, sales, marketing, or service delivery roles, preferably within the education sector
* A natural leader, inspiring and motivating a team to achieve ambitious enrolment goals
* Astute communication and relationship-building skills, connecting effectively with stakeholders at all levels, both internally (faculty, staff, leadership) and externally (prospective families, partners)
* Project management skills, tackling complex projects with a methodical approach and unwavering focus
* Data-driven decision-making skills, passionate about uncovering actionable insights from numbers

Desirable Traits

We also welcome applications from individuals with the following desirable traits:

* Strategic visionary, seeing the big picture and translating enrolment goals into clear, executable plans
* Unrelenting optimist, radiating infectious optimism and inspiring confidence in yourself and your team
* Cultural bridge builder, embracing diversity and appreciating different perspectives, creating a welcoming environment for all
* Agile adaptability, thriving in changing landscapes, adjusting strategies and approaches seamlessly to navigate unexpected twists and turns
* Lifelong learner, possessing a continuous hunger for knowledge and actively seeking learning opportunities to stay ahead of the curve in admissions best practices

What We Offer

In return for your expertise and passion, we offer a competitive remuneration package, including a salary range of $80,000-$120,000 per annum, depending on experience.



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