E-commerce and Digital Marketing Lead

3 hours ago


Kuwait City, Al Asimah Alasfour DCHR Full time
About the Role:

We are seeking a seasoned E-commerce and Digital Marketing Lead to drive our e-commerce and digital marketing efforts at Alasfour DCHR.

The ideal candidate will have a strong background in e-commerce management, digital marketing, and SEO optimization. They will be responsible for developing and executing successful e-commerce strategies, managing our online presence, and driving sales growth through data analysis and reporting.

Key Responsibilities:
  • E-Commerce Management:
    • Develop and implement e-commerce strategies to enhance customer experience and drive sales growth.
    • Optimize website performance, user experience, and conversion rates through analytics, design improvements, and testing.
    • Oversee inventory management, product listings, and payment integration.
  • Digital Marketing:
    • Plan and execute successful SEO strategies to enhance website traffic and search engine rankings.
    • Develop, monitor, and analyze marketing campaigns on various platforms (Google Ads, Meta Ads) to maximize ROI.
    • Create a cohesive content strategy for email marketing, social media, and blog platforms.
  • B2B Sales & SaaS Solutions:
    • Identify and pursue new business opportunities through targeted B2B sales and marketing initiatives.
    • Develop and implement effective SaaS sales strategies to drive revenue growth.
    • Foster strong relationships with clients to drive repeat business and referrals.
  • Data Analysis and Reporting:
    • Analyze key performance metrics to inform strategic decision-making.
    • Prepare regular reports to showcase campaign effectiveness and recommend optimization strategies.
  • Team Collaboration:
    • Collaborate with cross-functional teams to achieve shared goals and objectives.
    • Manage vendor relationships to ensure timely and quality project delivery.
Requirements:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Proven track record in e-commerce management, digital marketing, and SEO optimization.
  • Experience of at least 5 years in B2B sales and selling SaaS services.
  • Expertise in tools such as Google Analytics, SEO tools (e.g., SEMrush, Ahrefs), and e-commerce platforms (Shopify, Magento).
  • Basic knowledge of HTML/CSS and technical troubleshooting is a plus.
  • Proficiency in digital advertising platforms and marketing automation tools.
  • Excellent negotiation and communication skills.
  • Proficiency in English (both written and spoken).


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