Product Range Manager
3 days ago
The role of the Product Range Manager is to provide strategic support to the Merchandising team in achieving retail objectives.
Key Responsibilities:- Collaborate with Buyers to develop category plans aligned with Safat Home Strategy, focusing on sales, total stocks, intakes, commitment, customer availability, pricing, markdown, gross margin, and option count.
- Manage critical path, launch, and exit dates in line with the integrated marketing calendar, driving speed to market.
- Provide daily, weekly, and monthly stock and sales performance results, analysing commercial information to inform forward strategy.
- Review sales performance against operating plans at category and range levels to identify risks and opportunities.
- Optimise store space by considering store size, ranging, customer profile, and number of SKUs, as well as planogramming where applicable.
- Deliver one best way of working through standardised reports and consistency across all categories.
- Utilise relevant IT and POS systems to drive linked sales and new promotions.
Additionally, the Product Range Manager will:
- Conduct analysis on ROI for previous events and promotions.
- Review in-store cross-selling and re-merchandising accordingly.
- Set store stock targets, manage daily STS to stores, initial allocations, adjustment of min/max levels, safety stocks, bulk sale stock allocation.
- Work closely with the operations team to monitor and minimise stock write-off in season.
- Be responsible for campaign/flyer stocks and final sign-off of stocks for promotional flyers.
- Serve as a store contact for stock and pricing issues.
- Manage Markdown Lists, Ministry lists, Store Promotional Sales Packs, Pricing lists, and POS requirements for sales and in-season promotions.
- Maintain master product price files to ensure accurate product prices and promotions are live on the system.
- Monitor stock ageing reports and develop action plans to improve sales or develop exit strategies.
- Minimise the risk of cost of mark-downs to ensure profitability.
- Manage core reorders in line with range/forecast plans.
- Demonstrate awareness of market trends and utilise this knowledge in range building/cataloguing.
- Identify in-season opportunities and work with Buyers/Planning to leverage the open-to-buy process to deliver additional sales.
- Work closely with the Buyers to prepare seasonal intake/forecast plans to manage capacity/stocks with the supply base.
- Prepare post-seasonal analysis at category/range/line level and SWOT analysis based on findings.
- Support Buyer in reviewing supplier KPIs.
- Communicate with stores/Buyers on out-of-stock situations and agree on actions accordingly.
- Redistribute stock between stores when necessary.
- Manage end-of-lines/oddments/last pieces out of warehouse and sold through in-store.
- Track performance of new lines/launches.
Requirements:
A Commercially Focused Style
Confidence to Work in a Fast-Paced Results-Driven Environment
Strong Organisational Skills
Excellent Written and Verbal Communication
A Down-to-Earth Enthusiast with Gravitas
Ability to Build Relationships and Motivate Through Personal Example
Results-Oriented with Persistence and Diplomacy
Naturally People-Focused with Inspirational Leadership Skills
Tenacity and Resilience Are Essential
Use Own Initiative
High Personal Impact and Strong Influencing Skills
Commercially Astute with Ability to Demonstrate High Business Impact
Receptive to Change and Ability to Adapt Quickly
Strong Written and Verbal Communication Skills
Computer Literate
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