Luxury Brand Content Strategist

2 days ago


Kuwait City, Al Asimah Groupxen Full time

About Groupxen

Groupxen is a family-owned business with a presence in the State of Kuwait. The company encompasses a diverse range of luxury brands, including retail and fitness facilities.

Our Brands

  • Spark Athletic Center
  • Sidekick Academy
  • Muhra
  • Luna and the Gypsies
  • Little Luna and The Flower Room

At Groupxen, we strive to deliver unique and innovative experiences for our clients. Our goal is to set new benchmarks in luxury by maintaining high standards and providing exclusive services.

Job Summary

The Content Specialist will be responsible for developing engaging social media content strategies that align with our brand identity and drive audience growth. This role requires strong creative and strategic thinking skills, a passion for social media, and effective collaboration with the design team.

Key Responsibilities

  1. Content Strategy Development
  • Develop and execute innovative social media content strategies across major platforms (e.g., Instagram, TikTok).
  • Conduct thorough audience research and identify key trends and insights.
  • Define target audiences and develop compelling brand messaging.
  • Create and maintain a consistent brand voice and visual identity across all social media channels.
Content Ideation & Planning
  • Brainstorm and develop creative content ideas, including video concepts, image ideas, and engaging captions.
  • Plan and manage the social media content calendar, ensuring timely and consistent posting.
  • Collaborate with the design team to translate content ideas into visually appealing and engaging assets.
  • Capture content for live videos at events and create engaging social media content.
Content Calendar
  • Prepare the calendar and liaise with the Creative team to ensure execution.
Staying Updated on Industry Trends
  • Stay abreast of the latest social media trends, best practices, and platform updates.
  • Continuously explore new opportunities to enhance social media presence and engagement.

Qualifications

  • Bachelor's Degree in Marketing, Communications, or a related field.
  • 2+ years of experience in social media marketing or a related field.
  • Proven experience in developing and executing successful social media campaigns.
  • Strong understanding of social media platforms and their algorithms.
  • Excellent written and verbal communication skills.
  • Strong analytical and problem-solving skills.
  • Proficiency in using social media management tools.
  • Pasison for social media and a strong understanding of digital trends.


  • Kuwait City, Al Asimah Itsordable Full time

    Role OverviewWe are seeking a talented Content Marketing Strategist to join our team at Ordable/. As a key member of our marketing team, you will be responsible for developing and executing content strategies that drive engagement and conversions.ResponsibilitiesDevelop and execute content calendars that align with our marketing goals and objectivesCraft...


  • Kuwait City, Al Asimah Groupxen Full time

    About GroupxenGroupxen is a family-owned business in Kuwait, encompassing unique retail brands and leading fitness facilities that redefine luxury.Job SummaryThe Content Specialist will develop engaging social media content strategies aligning with our brand identity and driving audience growth. Key Responsibilities:Content Strategy Development: Develop...


  • Kuwait City, Al Asimah Al Adwani Law Firm شركة العدواني للمحاماة Full time

    Job Title: Social Media SpecialistAt Al Adwani Law Firm, we're seeking a skilled Digital Content Strategist to lead our online presence and help us build strong engagement across various social media platforms. As part of our team, you'll play a crucial role in communicating our values, promoting our services, and developing creative strategies to align with...


  • Kuwait City, Al Asimah Al Tayer Group Full time

    About UsAl Tayer Group is a leader in luxury retail in the Middle East, with its retail division, Al Tayer Insignia, hosting a portfolio of world-renowned luxury brands across fashion, jewelry, home, and department store categories. Complementing its position in luxury retail, Al Tayer Insignia has also built new frontiers in lifestyle retail, representing...


  • Kuwait City, Al Asimah Middle East Public Relations Association Full time

    We are seeking a highly skilled Arabic Content Strategist to join our team at Seera Group. As a leading travel and tourism company in the MENA region, we offer unparalleled opportunities for growth and development.About Us:Seera Group is the new name for Al Tayyar Travel Group, the largest travel and tourism group in the MENA region. Our brand 'Seera' means...


  • Kuwait City, Al Asimah Anonymous Full time

    Job DescriptionWe are seeking an experienced Senior Brand Strategist to join our team at Anonymous. As a key member of our marketing department, you will be responsible for developing and implementing brand strategies that drive business growth and customer engagement.Key Responsibilities:Brand Strategy Development: Conduct market research and analysis to...


  • Kuwait City, Al Asimah Kana Group Full time

    About the RoleAs a Social Media Content Strategist at Kana Group, you will play a pivotal role in shaping our online presence and driving engagement across various platforms.Key ResponsibilitiesContent Creation: Develop and produce high-quality content that resonates with our target audience, incorporating creative storytelling and video editing techniques...


  • Kuwait City, Al Asimah Middle East Public Relations Association Full time

    Job Description:The Middle East Public Relations Association is looking for a highly skilled Digital Content Strategist to join our team. As a specialist in Arabic content creation, you will play a vital role in developing and implementing digital content strategies that engage our target audience across Saudi Arabia, Kuwait, UAE & Bahrain.About Us:Seera...


  • Kuwait City, Al Asimah LxbfYeaa Full time

    Job DescriptionWe are seeking a highly skilled Digital Content Strategist to join our team at LxbfYeaa.Key Responsibilities:Develop and implement effective social media strategies to achieve clients' targets through the creation of engaging content and timely monitoring of social media channels.Collaborate with the creative team to ensure that projects meet...


  • Kuwait City, Al Asimah Middle East Public Relations Association Full time

    Company OverviewSeera Group is the largest travel and tourism group in the MENA region, operating under the new name. The company aims to connect cultures through its balanced portfolio of trusted brands that consistently exceed customer expectations.The OpportunityWe are seeking a Specialist – Arabic Content who will work closely with cross-functional...


  • Kuwait City, Al Asimah LxbfYeaa Full time

    **About Us:**At LxbfYeaa, we are dedicated to delivering exceptional social media experiences for our clients. Our team of experts is passionate about staying ahead of the curve in the ever-evolving world of social media marketing.**Job Description:**We are seeking a skilled Social Media Content Strategist to join our team. As a key member of our social...


  • Kuwait City, Al Asimah Itsordable Full time

    At Ordable/, we are on a mission to empower merchants to grow their businesses through technology. Our story began with a home business owner who was struggling to operate her bakery from abroad, but with our solution, she was able to expand her business 20-fold while working remotely.Marketing Executive – Content Creation RoleWe are seeking an experienced...


  • Kuwait City, Al Asimah TalentScript Full time

    Job SummaryTalentScript is seeking a highly skilled Digital Marketing Coordinator to manage and execute our client's digital marketing strategies in Kuwait. As a key member of our team, you will be responsible for developing and executing organic content strategies, managing and optimizing digital marketing campaigns, and creating engaging content that...


  • Kuwait City, Al Asimah Cavaraty Full time

    Job Title: Digital Content AmbassadorOverview:Cavaraty is seeking a charismatic and creative Digital Content Ambassador to showcase our brand image on various social media platforms. As the face of our company, you will be responsible for creating visually stunning content that engages our audience and builds a strong online presence.Responsibilities:Content...


  • Kuwait City, Al Asimah Al Tayer Group Full time

    Company Overview">We are Al Tayer Group, a leading luxury retail player in the Middle East. Our retail division, Al Tayer Insignia, hosts an impressive portfolio of world-class luxury brands across fashion, jewellery, home, and department store categories.In addition to our strong presence in luxury retail, we have also expanded into lifestyle retail,...


  • Kuwait City, Al Asimah TalentScript Full time

    Company OverviewTalentScript is a leading technology company that specializes in providing innovative solutions to clients across various industries.Job DescriptionWe are seeking an experienced Digital Marketing Coordinator to manage and execute the client's digital marketing strategies. As a creative and skilled professional, you will be responsible for...


  • Kuwait City, Al Asimah Asnan Tower Full time

    Job OverviewAsnan Tower is seeking a skilled and dedicated Dynamic Marketing Strategist to join its team. The ideal candidate will play a crucial role in developing and executing marketing strategies that enhance the company's brand reputation and reach within the community.Key Responsibilities• Assist in the development and implementation of comprehensive...


  • Kuwait City, Al Asimah PrecisionHire Solutions Full time

    Company OverviewAs a leader in luxury retail, Al Tayer Group's retail division, Al Tayer Insignia, hosts a portfolio of world-renowned luxury brands in fashion, jewelry, home, and department store categories.Complementing its position in luxury retail, Al Tayer Insignia has also built new frontiers in lifestyle retail, representing leading brands in the...


  • Kuwait City, Al Asimah Asnan Tower Full time

    Job Description Asnan Tower is seeking a highly motivated and results-driven Asst. Marketing Manager to spearhead the development and execution of marketing strategies that elevate our brand reputation and community engagement. Key Responsibilities: • Collaborate with cross-functional teams to design and implement innovative marketing strategies that...

  • Senior Video Editor

    5 days ago


    Kuwait City, Al Asimah Twine Full time

    About TwineWe're a global freelance network that connects businesses with top-tier experts across various fields.Our mission is to empower creators and help them thrive in their endeavors.About the RoleA prominent fitness brand seeks a senior video editor for ongoing content creation.The ideal candidate will develop engaging fitness content that aligns with...