Brand Growth Specialist

13 hours ago


Kuwait City, Al Asimah SOS HR Solutions Full time
Responsibilities
  • Develop and crystallize targeted consumer insights to position the brand effectively in the market.
  • Take ownership of the brand, providing vision, mission, goals, and strategies that align with company objectives.
  • Translate brand strategies into comprehensive brand plans, positioning, and go-to-market strategies.
  • Lead creative development, creating motivating stimuli to drive targeted population engagement.
  • Establish performance specifications, cost parameters, market applications, and sales estimates.
  • Measure and report campaign performance, assessing against established goals (ROI and KPIs).
  • Coach the team to achieve optimal results.
  • Monitor market trends, research consumer markets, and competitors' activities to identify opportunities and key issues.
  • Ensure consistency between marketing and advertising activities and product line strategy.
  • Anticipate potential bottlenecks and brainstorm new growth strategies.


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