Digital Marketing Specialist

3 days ago


Al Ahmadi, Al Aḩmadī, Kuwait HealthCare Dynamics Gen. Trading Company W.L.L Full time

**Job Description:**

We are seeking an experienced Digital Marketing Specialist to drive and manage our digital marketing initiatives for our mobile app platform that sells gift cards.

The ideal candidate should have hands-on experience managing campaigns on platforms such as Meta (Facebook/Instagram), Snapchat, TikTok, and Google Ads, as well as a working knowledge of analytics tools like Adjust. This role focuses on creating and executing innovative marketing strategies, analyzing campaign performance, and collaborating with cross-functional teams to drive brand growth and user engagement.

Main Responsibilities:

  • Digital Campaign Management: Develop, execute, and optimize digital marketing campaigns across Meta, Snapchat, TikTok, and Google Ads.
  • Campaign Performance Monitoring: Monitor campaign performance and adjust strategies to improve ROI.
  • Analytics & Reporting: Utilize analytics tools such as Adjust to track campaign metrics and user engagement.
  • Content & Creative Strategy: Collaborate with creative teams to develop engaging content and visuals for campaigns.

Key Qualifications:

  • Proven experience in digital marketing with a focus on managing campaigns on Meta (Facebook/Instagram), Snapchat, TikTok, and Google Ads.
  • Familiarity with analytics platforms such as Adjust.
  • Excellent command of English (both written and spoken).
  • Strong analytical skills and the ability to make data-driven decisions.


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