Senior Product Manager

17 hours ago


Kuwait City, Al Asimah Anonymous Full time
Job Overview

As a Senior Retail Brand Operations Manager at Anonymous, you will play a critical role in driving business growth and improving brand performance. You will be responsible for developing and executing strategies to drive sales growth and improve brand equity, managing the development and implementation of brand communication plans, and conducting market research to stay ahead of the competition.

  • Key Responsibilities:
  • Develop and execute brand strategies to drive sales growth and improve brand equity
  • Manage the development and implementation of brand communication plans to effectively reflect the brand's objectives
  • Conduct market research to anticipate competition, monitor competitor activities, and translate consumer attitudes into new branding directions
  • Collaborate with cross-functional teams to develop advertising and promotional programs, pricing, positioning, and packaging strategies
  • Oversee the creation and finalization of visual plans for all promotional marketing events, presentations, exhibitions, demonstrations, and showrooms
  • Analyze brand trackers to identify issues and opportunities, and monitor brand performance
  • Prepare reports and recommendations for senior management
Responsibilities

In addition to the key responsibilities listed above, the Senior Retail Brand Operations Manager will also be responsible for:

  • Managing the timely analysis and re-forecasting of all activities of the brand
  • Evaluating the financial performance of the brand and presenting it to top management for obtaining recommendations
  • Preparing an annual business plan pertaining to the assigned brand for review by direct manager


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