Content and Influencer Relations Specialist
9 hours ago
The Content and Influencer Relations Manager is responsible for developing and executing influencer marketing campaigns that align with our brand's objectives. This role involves identifying and engaging with top-tier influencers, building strong relationships, and negotiating contracts.
Main Responsibilities
1. Influencer Management and Collaboration: Identify and engage with key influencers in the Kuwaiti market across various niches. Build and maintain strong relationships to ensure alignment with our brand identity and marketing objectives.
2. Trendspotting and Strategy Development: Stay up-to-date on the latest trends, topics, and formats specific to the Kuwaiti audience. Create high-quality, localized content for social media platforms, blogs, and email campaigns.
3. Campaign Planning and Execution: Develop and launch integrated influencer marketing campaigns from concept to execution. Coordinate influencer activations, product launches, and partnerships to boost brand visibility and engagement.
4. Analytics and Performance Reporting: Monitor and analyze content and influencer campaign performance using analytics tools. Provide actionable insights to refine content strategies and influencer collaborations.
Key Qualifications
* Bachelor's degree in Marketing, Communications, or a related field
* 3+ years of experience in influencer management and content creation, with a focus on the Kuwaiti market
* Strong understanding of Kuwaiti culture, trends, and social media landscape
* Proven track record in managing influencer campaigns, including negotiation and budget management
* Exceptional storytelling skills, with the ability to create culturally relevant and engaging content
Company Information
We are HealthCare Dynamics Gen. Trading Company W.L.L, a dynamic organization committed to delivering exceptional healthcare solutions. Our team is dedicated to innovation, customer satisfaction, and excellence.
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