Marketing Strategy Specialist

9 hours ago


Kuwait City, Al Asimah Focus Management Consultants Limited (FMCL) Full time
About the Role

We are seeking a highly skilled Trade Marketing Manager to join our team at Focus Management Consultants Limited (FMCL). As a key member of our marketing department, you will be responsible for developing and implementing effective marketing strategies to drive business growth and increase market share.

Key Responsibilities
  • Develop and implement trade marketing plans to achieve business objectives, including brand building and awareness campaigns.
  • Work closely with key customers and channels to provide category and shopper insights, driving performance and sales growth.
  • Manage and evaluate trade promotion levels to maximize return on investment (ROI).
  • Generate brand awareness through in-store animation activities, positioning us as a dominant player against competitors.
  • Monitor competitor activity to inform response strategies and stay ahead in the market.
Requirements

To be successful in this role, you will need:

  • A Bachelor's degree in Business Management or a related field from a recognized university or equivalent experience.
  • 4-5 years of experience in trade marketing, preferably with a recognized business.
  • Strong analytical skills, objection handling, presentation skills, and key account management abilities.
  • Growth mindset, team leadership, innovative thinking, and strategic influence.
Benefits

As a Trade Marketing Manager at FMCL, you can expect:

  • A competitive salary and benefits package.
  • The opportunity to work with a dynamic and experienced team.
  • Professional development and growth opportunities within the company.


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