Marketing Analytics Leader
6 hours ago
**The Role of Senior Manager for Marketing Analytics at Canonical**
As a key member of our marketing team, you will play a vital role in driving the success of our business through innovative data-driven strategies.
**Key Responsibilities:**
- Lead the growth engineering team to achieve exceptional commercial results through data and technology.
- Design, implement, and operate Canonical's marketing technology stack, ensuring seamless integration with various martech applications.
- Establish and maintain comprehensive reporting and analytics throughout the customer lifecycle, providing actionable insights for business decisions.
- Develop and track OKRs and conversion rates across marketing and revenue funnels, identifying areas for improvement and implementing data-driven solutions.
- Collaborate with cross-functional teams to build data solutions that drive business outcomes, leveraging expertise in marketing analytics, data science, and project management.
**What We're Looking For:**
- A bachelor's or master's degree in a relevant field, such as data science, statistics, mathematics, computer science, or engineering, or a compelling narrative about your alternative chosen path.
- Exceptional analytical skills, with a proven track record of managing projects that drive commercial success.
- Proficiency in advanced marketing analytics tools, coding/scripting languages (Python, JS, etc), and databases (SQL, etc).
- Strong leadership abilities, with experience in managing analytical, creative professionals to excellence.
- Ability to collaborate with senior stakeholders across functions (sales, revenue operations, product, IS) to turn strategic business and product questions into impactful analytic projects.
- Willingsness to travel up to 2-4 times a year for internal events.
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