Senior Marketing Strategist

6 days ago


Kuwait City, Al Asimah Americana Restaurants Full time
Job Description:

This role will be responsible for developing and implementing strategies to drive transactions in the UAE. The ideal candidate will have experience in managing brand perception, communication strategies, and initiatives aimed at driving sales.

Key Responsibilities:
  1. Data-Driven Decision Making: Ability to use data gathering and insights to support senior marketing decisions, refine fast casual positioning, and develop structured calendars for execution.
  2. Menu Innovation: Developing menu categories to position Wimpy for greater customer love and higher profitability, leading to faster growth.
  3. Creative Execution: Skillful in creating detailed execution plans for specific complex tasks like creative shoots with external agencies, execution of price changes that affect all channels, and management of social media competitions.

About Americana Restaurants: We are a leading food and beverage services company with a strong presence in the UAE. Our goal is to provide exceptional dining experiences to our customers.



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