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Marketing Analytics

2 months ago


Kuwait City, Al Asimah Red Castle Full time
Job SummaryThe Analytics Senior acts as the "single source of truth" and is responsible for providing data-based answers to business related questions. The Analytics Senior accepts reports and analysis requests from Marketing and manages the analysis and mining of data to produce commercially relevant insights. Furthermore the Analytics Senior will lead the build-up of core data products as well as modeling and experimentation processes. The position is a leadership role that strikes the right balance between business acumen and passion for modeling, writing code and getting hands-on with technical solutionsMain Responsibilities and Duties
  • Develop solutions & Ad-hoc zoom-ins of key commercial hypothesis and analysis requests generated from leadership meetings
  • Develop and implement algorithms for analysis of large, complex datasets
  • Create visualizations to present results of analyses to various stakeholders (including stakeholders of a non-technical background)
  • Perform mathematical modeling, machine learning, probability and other data studies and data discovery around new data sources or new uses for existing data sources
  • Lead the development of models that are appropriately scoped to solve marketing problems that include but are not limited to:
  • Statistical forecasting models
  • Profitability models
  • Business case simulations
What Do I Need?
  • Ability to lead, inspire and motivate stakeholders towards a common goal
  • Ability to efficiently manage one's own time and the time of others
  • Excellent knowledge of statistics, data mining tools and methodologies (e.g. R,SQL , Python, etc.)
  • Familiarity with business theory and methodology
  • Strong quantitative, analytical reasoning and modelling abilities
  • Strong statics background and comfort developing mathematical query and data manipulation solutions
  • Strong problem solving skills and ability to identify and frame key issues
  • Excellent written and verbal communication, influence, and negotiation skills to express ideas
  • Experience handling medium to large datasets (100 GB+)
  • Basic understanding of telecommunications and tech industry
  • Advanced MS Office skills (Excel, Word, PowerPoint, etc.)
More DetailsEducation LevelBachelor's Degree required; Master Degree or Certification PreferredEducation Field / MajorBusiness / Computer Science / Engineering or related fieldProfessional Experience – RoleQuantitative analytics / Customer base managementYears Of Experience+5Desired Skills and Experience
  • Strong problem solving skills and ability to identify and frame key issues
  • Excellent written and verbal communication, influence, and negotiation skills to express ideas
  • Advanced MS Office skills (Excel, Word, PowerPoint, etc.)