Senior Brand Manager
10 hours ago
We are looking for an experienced Senior Brand Manager to join our team at United Real Estate Company.
About the Role:- The successful candidate will be responsible for developing and executing corporate and digital marketing strategies to increase awareness, enhance digital presence, and meet departmental KPIs and targets.
- Develop and execute elements of the approved corporate and digital marketing plan as provided by the line manager.
- Create digital and social media calendars for commercial and corporate accounts under URC.
- Analyze URC's digital and social media platforms based on target segment studies and data.
- Produce digital reports for all URC local and regional accounts.
- Establish a monitoring tool to ensure alignment in content, events, and tone of voice across all digital platforms.
- Ensure digital and social media reports are data-driven, with clear analysis and insightful rationale to support business goals.
- Support Commercial and Corporate units' digital accounts in building engagement through ongoing creative activations.
- Maintain adherence to corporate brand guidelines across all digital platforms, referring to the Brand Specialist as needed.
- Monitor and report the performance of all digital and social media activations, engagements, and reach.
- Bachelor's degree in Marketing is required.
- Excellent written and spoken English and Arabic skills are essential.
- Critical thinking and listening skills are crucial.
- Able to develop multimedia content, be flexible, and proactive.
- Proficient in Microsoft Word, Outlook, and Excel.
- Excellent planning and organizational skills, with proficiency in multitasking.
- Able to work independently in a fast-paced environment with attention to detail.
- Good communication and presentation skills, as well as interpersonal, negotiation, and communication skills.
- Able to manage multiple tasks involving internal and external partners.
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