
Marketing Communications Officer
1 day ago
Ajar Online General Trading Co is a dynamic and innovative organization that values diversity, creativity, and teamwork.
We are committed to providing our customers with exceptional services and support.
We strive to create a positive work environment that fosters growth, learning, and collaboration.
We believe that our employees' unique perspectives and experiences are essential to driving business success.
Job DescriptionThe ideal candidate will have proven experience in social media marketing and a passion for creating engaging content that resonates with diverse audiences.
Responsibilities include:
- Developing and implementing comprehensive Digital Media Strategies that align with business goals.
- Creating engaging and informative content for the audience that aligns with Ajar's strategic business and marketing goals to attract audiences and potential clients.
- Planning and executing social media lead-generation campaigns to drive conversions and engagement.
- Establishing and maintaining a strong online presence for the SaaS company across various channels, including the official website, social media platforms, and industry forums.
- Ensuring that content is optimized for search engines (SEO) to increase visibility. Use targeted keywords related to real estate SAAS to attract organic traffic.
- Ensuring alignment with brand guidelines, product specifications, and Ajar's core values for all published content.
- Creating and publishing engaging stories to highlight updates, success stories, and other relevant content across platforms.
- Designing visually appealing posts, banners, and creatives to enhance the brand's digital presence.
- Actively participating in social media platforms like Instagram, LinkedIn, Twitter, Facebook, and others.
- Moderating all social media channels by responding promptly to messages, comments, and queries to foster a positive brand image.
- Implementing targeted email marketing campaigns to nurture and convert leads.
- Utilizing analytics tools to track the performance of online campaigns.
- Analysing performance metrics and adjusting strategies based on data-driven insights.
- Conducting competitor analysis to identify opportunities for differentiation and adjusting strategies based on industry trends.
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