
Marketing Art Director
4 days ago
We are seeking a highly skilled Creative Specialist to join our team at HealthCare Dynamics Gen. Trading Company W.L.L.
This role offers an exciting opportunity to shape our brand's identity, develop impactful visual stories and campaigns, and contribute to the growth and success of our company.
Responsibilities
- Brand Development
- Develop and maintain Calo's brand identity across all channels
- Infuse Kuwaiti cultural nuances into design and messaging
- Creative Project Management
- Translate marketing objectives into engaging concepts
- Lead brainstorming sessions and develop actionable content plans
- Design Leadership
- Oversee the design lifecycle, from concept to execution
- Provide clear direction to designers and review assets for brand consistency
- Cross-Functional Collaboration
- Partner with the Marketing Team Lead on campaign briefs and KPIs
- Liaise with other teams to ensure alignment and effective decision-making
- Market Research
- Research local F&B trends, competitor branding, and consumer behaviours
- Propose new branding initiatives or packaging updates that align with local preferences
- Performance Evaluation
- Track the performance of creative assets
- Iterate based on results to improve future campaigns
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