
Marketing Director
5 days ago
We're Bleems, a rapidly growing e-commerce platform seeking a seasoned Head of Marketing to spearhead our digital marketing efforts. As a skilled marketing professional, you'll be responsible for developing and executing a comprehensive digital marketing strategy that drives brand awareness and sales.
Key Responsibilities- Strategic Planning:
- Develop and oversee the execution of the e-commerce and digital marketing strategy, ensuring alignment with business objectives.
- Lead multi-channel digital marketing campaigns, including social media, email, influencer, and content marketing, to drive brand awareness and sales.
- Build, mentor, and lead a high-performing marketing team with a focus on digital innovation.
- Collaborate closely with vendor relations teams to support and promote vendor offerings across the platform.
- Conduct market research and analysis to understand customer behavior, preferences, and competitive landscape.
- Track and report on key performance indicators (KPIs), adjusting strategies based on data-driven insights.
- Drive brand positioning and messaging to establish the company as a leading e-commerce platform.
- Work with product, design, and tech teams to enhance the online shopping experience and implement customer feedback.
Requirements
- Experience: 7+ years in a senior marketing role, with a focus on e-commerce and digital marketing; experience in the MENA region is highly desirable.
- Language: Fluent in both English and Arabic (written and spoken).
- Skills: Strong analytical and strategic thinking skills, with a demonstrated ability to interpret data to optimize marketing efforts.
- Technical Knowledge: Proficiency in digital marketing tools, CRM platforms, and performance marketing metrics.
- Leadership: Proven leadership abilities, with experience managing cross-functional teams.
Why Join Us
- Opportunity to lead and shape the marketing strategy for a fast-growing e-commerce platform.
- Work in a vibrant, collaborative environment with a talented team passionate about innovation.
- Competitive salary and benefits package tailored for industry leaders.
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