Marketing Business Operations Specialist
12 hours ago
About the Role
We are seeking a highly skilled Marketing Coordinator to join our marketing team. As a key member of our team, you will play a crucial role in supporting various campaigns and initiatives to promote our brand and drive business growth.
Key Responsibilities
- Assist in planning, implementing, and tracking marketing campaigns across multiple channels, including digital, social media, email, and traditional advertising.
- Support the development of marketing collateral, such as product brochures, presentations, website content, and social media posts, ensuring alignment with brand guidelines and messaging.
- Manage our digital marketing channels, including website updates, email marketing campaigns, and social media platforms, to engage our target audience and drive traffic and conversions.
- Conduct market research and analysis to identify consumer trends, competitor activities, and new opportunities for market expansion or product development.
- Assist in planning and executing events, trade shows, and promotional activities, coordinating logistics, managing vendor relationships, and ensuring seamless attendee experience.
- Monitor and analyze the performance of marketing campaigns and initiatives, tracking key metrics and providing regular reports and insights to optimize marketing strategies.
- Provide administrative support to the marketing team, including scheduling meetings, maintaining marketing calendars, managing budgets, and organizing marketing materials and assets.
Requirements
- Bachelor's degree in business administration or any relevant field.
- 2-5 years of work experience in a related field.
- Negotiation skills, presentation skills, communication skills, and well-versed in MS Office.
What We Offer
- A dynamic and supportive work environment.
- Opportunities for professional growth and development.
- A competitive salary and benefits package.
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