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Marketing Strategist

2 weeks ago

Al Farwānīyah, Al Farwaniyah, Kuwait beBee Careers Full time
Brand Manager Role Overview

The Brand Manager is responsible for developing and executing strategies to drive brand growth, increase sales, and improve brand health.


Key Responsibilities:
  1. ">Develop Brand Communication Strategies
  2. ">Provide Brand Direction and Execute Marketing Programs
  3. ">Formulate Brand Strategies Based on Consumer Insights
  4. ">Stay Informed about Market Trends and Competitors
  5. ">Communicate Brand Strategies to Cross-Functional Teams
  6. ">Coordinate Brand Strategy with Corporate Marketing Plan
  7. ">Collaborate with Marketing Support Departments
  8. ">Assess and Develop Brand Names
  9. ">Manage Product Launches
  10. ">Oversee Product Portfolios
  11. ">Evaluate Program Results and Present Recommendations
  12. ">Lead New Product Development/Brand Initiatives
  13. ">Enhance Internal Coordination
  14. ">Conduct Consumer Research
  15. ">Analyze Brand Trackers
  16. ">Implement Price Revisions
  17. ">Develop Annual Brand Plans
Required Qualifications:
  • Education: An MBA in Marketing is preferred.
  • Work Experience: At least 8 years of experience in marketing/brand building, specifically in FMCG products.
Essential Professional Skills:
  • Languages: English and Arabic are required.
  • Computer Skills: Proficiency in MS Office.
  • Understanding of marketing principles, brand building, analytical skills, influencing & negotiation, execution, and business orientation.
Seniority Level:

Mid-Senior level

Employment Type:

Full-time

Job Function:

Marketing and Sales

Industries:

Dairy Product Manufacturing