Senior digital marketing manager, contractor role with top multinational brand

3 weeks ago

Kuwait City, Al Asimah Digital Future Middle East Remote Work Freelance Full time
Our company partners with leading brands to secure high-profile talent for fixed-term assignments. Currently, we're seeking a candidate for a 12 months contractor position (extendable) with a renowned corporate brand. Confidentiality is a top priority in our operations. Rest assured, your profile will not be disclosed to any clients until we've consulted with you first. We'll furnish you with details about the hiring company and the project, seeking your consent before sharing your CV. Role level: Manager (6+ years experience)Compensation: Based on seniority of the candidate Location: Kuwait Project Scope: Strategic development, execution, and optimization of comprehensive digital marketing campaigns across multiple platforms (SEM, social media, branding, etc.), driving growth while ensuring alignment with business objectives. Work scope includes: Collaborating closely with senior leadership to define marketing objectives, key performance indicators (KPIs), and success metrics for all digital initiatives. Oversee the end-to-end development of digital marketing campaigns across multiple channel, ensure campaigns are data-driven, leveraging insights from analytics to optimize performance and maximize return on investment and optimize CPAs. Take ownership of the digital marketing budget, ensuring effective allocation of resources across channels for maximum impact. Analyze campaign data and use data-driven insights to continuously optimize campaigns for better efficiency and effectiveness Conduct A/B testing to refine messaging, creative assets, and targeting strategies to improve conversion rates Present campaign strategies, performance reports, and actionable insights. Manage relationships with external agencies and vendors to ensure timely delivery of high-quality work. This includes leading weekly status meetings and ensuring that agency partners meet agreed-upon KPIs. Profile requirements: Strong track record of value added work (conversion cost optimization) on large scale lead generation campaigns Minimum of 5 years of experience in digital marketing roles with a focus on strategy development and execution. Past experience in top marketing agencies Strong understanding of performance channels and campaign optimization methods Specialized in Lead generation campaign management Ability to present complex data in a clear and actionable manner. Preferred requirements:- Previous experience in performance marketing roles is a plus
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