Marketing Communications Specialist

3 days ago


Kuwait City, Al Asimah United Real Estate Company (URC) Full time
Key Performance Indicators (KPIs)

The Marketing Coordinator will be responsible for tracking and reporting on the following KPIs:

Metrics include:

  • Website traffic and engagement metrics (e.g., page views, unique visitors, bounce rate).
  • Social media metrics (e.g., followers, engagement rate, reach).
  • Email marketing metrics (e.g., open rates, click-through rates, conversion rates).
  • Lead generation and conversion metrics (e.g., lead volume, conversion rate, sales qualified leads).
  • Brand awareness and reputation metrics (e.g., survey responses, net promoter score).

The successful candidate will analyze data to identify trends, opportunities, and areas for improvement, informing future marketing strategies and initiatives.

Additional responsibilities include:

  • Developing and implementing targeted marketing campaigns to increase brand awareness and drive business growth.
  • Collaborating with cross-functional teams to execute marketing initiatives and ensure seamless project execution.
  • Maintaining accurate and up-to-date records of marketing activities, budgets, and results.
  • Providing regular progress updates to the Project Marketing Manager and other stakeholders.


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