
Marketing Strategy Lead
21 hours ago
We are seeking an accomplished Marketing Director to lead our client's marketing efforts in the luxury retail sector. As a key member of the team, you will be responsible for developing and implementing a comprehensive marketing strategy that drives brand awareness, customer engagement, and sales growth.
The ideal candidate will have a proven track record in marketing, with a minimum of 8 years of experience in a senior leadership role. A strong understanding of both B2B and B2C marketing strategies is essential, as well as excellent knowledge of the GCC market and its cultural nuances.
**Key Responsibilities:)
- Develop and execute innovative marketing campaigns to drive brand awareness and customer engagement.
- Manage resources to optimize return on investment and lead cross-functional teams to ensure consistency and excellence in all marketing initiatives.
- Collaborate closely with senior management, brand managers, and cross-functional teams to ensure alignment with the company's business objectives and brand identity.
- Lead public relations, digital strategy, events, and partnerships to reinforce the brand's positioning in the luxury segment.
- Mentor and inspire a team of marketing professionals, ensuring continuous growth and performance.
**Requirements:)
- Minimum of 8 years of experience in marketing, including at least three years in a senior leadership role.
- Proven track record within the luxury industry is preferred, though profiles from other premium sectors will be considered.
- Strong understanding of both B2B and B2C marketing strategies.
- Excellent knowledge of the GCC market and its cultural nuances.
- Fluency in English is mandatory; Arabic is preferred.
- Demonstrated leadership, strategic thinking, and the ability to drive impactful results.
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