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Brand Executive

3 weeks ago

Al Ahmadi, Al Aḩmadī, Kuwait beBee Careers Full time
Job Description

The Brand Manager will be responsible for developing and executing successful consumer and trade marketing programs.

Key Responsibilities:
  1. Plan, implement, and execute effective marketing strategies to drive business growth.
  2. Develop custom marketing and advertising initiatives to engage target audiences.
  3. Define and manage brand communication strategies across various media channels.
  4. Monitor product distribution and consumer reactions to inform future marketing decisions.
  5. Build and maintain relationships with key stakeholders, including principals, brand owners, and customers.
  6. Utilize market insights and category trends to identify opportunities for innovation and growth.
  7. Stay up-to-date on the latest marketing trends and best practices to ensure innovative campaign execution.
  8. Lead cross-functional teams to develop and launch new products, ensuring alignment with brand strategies.
  9. Analyze product performance and lifecycle data to optimize marketing and sales strategies.
  10. Maintain and enhance brand equity by ensuring consistency in messaging, visuals, and customer experience.
  11. Manage marketing budgets effectively to achieve business goals.
  12. Track ROI on marketing spend and adjust strategies accordingly.
  13. Mentor and guide junior team members to foster professional development.
  14. Collaborate with cross-functional teams to align brand objectives with business operations.
  15. Analyze sales data, market share, and campaign performance to refine marketing strategies.
Requirements

We are seeking a highly skilled and experienced Brand Manager to join our team.

  • Bachelor's degree in Marketing, Business, or related field. MBA preferred.
  • Minimum 5-8 years of FMCG experience in brand management and S&OP.
  • Proven track record of success in marketing and leadership roles.
  • Strong analytical skills to analyze metrics and create reports.
  • Fluency in English, Arabic (Speak, Read & Write).