Digital Marketing Specialist

3 days ago


Kuwait City, Al Asimah AIU Full time
About American International University

AIU is a private, co-educational institution offering undergraduate degrees based on the American model of higher education. We serve the intellectual, cultural, and personal growth of all members of our community.

Job Summary

We are seeking a highly motivated Digital Marketing Specialist to join our team in Jahrah, Kuwait. The successful candidate will be responsible for developing and implementing social media strategies to engage with our audience, promote our brand, and drive website traffic.

Key Responsibilities:
  • Develop and implement social media marketing campaigns across multiple platforms (Facebook, Twitter, Instagram, YouTube, TikTok) to increase followers, engagement, and website traffic.
  • Research and analyze market trends, competitors, and industry developments to inform marketing strategies.
  • Collaborate with the team to create engaging content, including graphics, videos, and blog posts.
  • Manage and optimize paid social media advertising campaigns to achieve specific goals and metrics.
  • Monitor and report on social media performance using analytics tools.
  • Stay up-to-date with the latest social media trends, best practices, and platform changes.
Requirements:
  • Bachelor's degree from a regionally accredited institution.
  • At least two years of experience in digital marketing or a related field.
  • Proven track record of success in social media marketing, including increasing followers, engagement, and website traffic.
  • Excellent communication, writing, and visual skills.
  • Proficiency in Microsoft Office, Adobe Creative Suite, and social media management tools.
Salary

Estimate salary: 2500 KWD per month.



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