Content Marketing Strategist

4 days ago


Kuwait City, Al Asimah Ajar Online General Trading Co Full time

Ajar Online General Trading Co. is a mobile cloud service built for the real estate market in the MENA region that uses technology to offer a quick and efficient online rent payment & collection solution as well as property management solution, making life easier and rewarding for both landlords and tenants.

As a growing startup, we are excited to expand our team to grow our operations in Kuwait. We are looking for a highly skilled Social Media and Content Specialist who will develop and implement comprehensive Social Media Marketing strategies that align with business goals.

The ideal candidate will be responsible for creating engaging and informative content for the audience that aligns with Ajar's strategic business and marketing goals to attract audiences and potential clients. They will also plan and execute social media lead-generation campaigns to drive conversions and engagement.

  • Key Responsibilities:
  • Create and implement comprehensive Social Media Marketing strategies that align with business goals.
  • Develop and publish engaging content for the audience that aligns with Ajar's strategic business and marketing goals to attract audiences and potential clients.
  • Plan and execute social media lead-generation campaigns to drive conversions and engagement.
  • Establish and maintain a strong online presence for the SaaS company across various channels, including the official website, social media platforms, and industry forums.
  • Ensure that content is optimized for search engines (SEO) to increase visibility. Use targeted keywords related to real estate SAAS to attract organic traffic.
  • Ensure alignment with brand guidelines, product specifications, and Ajar's core values for all published content.
  • Design visually appealing posts, banners, and creatives to enhance the brand's digital presence.
  • Actively participate in social media platforms like Instagram, LinkedIn, Twitter, Facebook, and others.
  • Moderate all social media channels by responding promptly to messages, comments, and queries to foster a positive brand image.
  • Implement targeted email marketing campaigns to nurture and convert leads.
  • Utilize analytics tools to track the performance of online campaigns.
  • Analyze performance metrics and adjust strategies based on data-driven insights.


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