Chief Growth Officer

6 days ago


Kuwait City, Al Asimah HealthCare Dynamics Gen. Trading Company W.L.L Full time
Job Description

We are seeking a highly skilled Head of Growth to join our team at HealthCare Dynamics Gen. Trading Company W.L.L.

About the Role
  • Lead the growth engineering team, comprising data analysts, performance marketers, lifecycle marketers, and marketing automation specialists, to drive commercial success through data and technology.
  • Design, implement, and operate the marketing technology stack, encompassing dozens of martech applications, from commercial tools like Marketo and Google Analytics to open source solutions such as Superset and WordPress.
  • Owning reporting and analytics across the customer lifecycle, including ABM, Multi-Touch Attribution, funnel performance, acquisition costs, and customer retention.
Key Responsibilities
  1. Develop and track OKRs and conversion rates across the marketing and revenue funnels.
  2. Optimize lead scoring, lead flow, and cadences to increase conversion rates across marketing and sales.
  3. Drive Return On Ad Spend optimization through attribution methodologies, advanced targeting, and channel exploration.
  4. Ensure marketing data cleanliness and completeness through data governance policies and management practices.
  5. Champion an experimentation culture by supporting the business with processes, tooling, and expertise.
  6. Collaborate with teams across marketing and throughout Canonical (Product, IS, Engineering, RevOps, Finance) to build data solutions to Go To Market problems.
  7. Support execution excellence in the marketing team through training, tools, and documentation.

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