Senior Lubricant Product Manager
3 weeks ago
About the Role:
We are seeking a Senior Lubricant Product Manager to lead our lubricants marketing strategy and drive growth in the Middle East and other international markets.
Key Responsibilities:
- Develop and execute a comprehensive marketing strategy for lubricants, aligned with the overall commercial strategy
- Lead campaigns and initiatives to increase market penetration and brand reputation
- Identify target market segments and analyze product requirements to define a quality value proposition for each brand of lubricants
- Conceptualize new lubricant brands for strategic locations and build a strong brand presence
- Formulate launch strategies and integrated communication campaigns to effectively communicate the brand and value proposition
- Review and approve product packaging and design initiatives to ensure a strong brand reflection
- Manage promotional events to educate participants about the product and network with potential customers
- Supervise sales material preparation, issuance, and delivery to distributors
- Define price points, develop pricing strategies, and negotiate with customers
- Monitor sales performance and evaluate geographic coverage
Requirements:
- Graduate or Postgraduate degree in Marketing Management with a Certification in Brand Management or Marketing Management
- 10 years of experience in Marketing, with at least 5 years in a managerial role, preferably in retail or a similar environment
- Strong experience in project management, business workflows, operations processes, and systems
- Regional exposure and retail background a plus
About Mezzan Holding Co.:
Mezzan Holding Co. is a leading food, healthcare, and consumer conglomerate in the Middle East with over 75 years of heritage. Headquartered in Kuwait, we operate in several countries and employ over 8,500 people across 50+ nationalities. We distribute over 34,000 Stock Keeping Units (SKU) and serve over 100,000 meals daily through our catering business.
Estimated Salary: $80,000 - $120,000 per year
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