Digital Media Content Creator

2 days ago

Kuwait City, Al Asimah American International University, Kuwait Full time

About American International University

AIU is a private, co-educational institution offering undergraduate degrees based on the American model of higher education.

We are seeking a highly skilled Social Media Officer to join our team in Jahrah, Kuwait. As a key member of our marketing department, you will be responsible for developing and implementing a comprehensive social media strategy to grow our online presence and engage with our audience.

About the Role

The Social Media Officer will have access to our AIU social media channels and will be able to post approved content. They will be expected to cover social media and related tasks to grow our channels through engaging and pro-active content.

Key Responsibilities:

  • Serve as a productive and resourceful member of the department.
  • Work with the team to develop social media coverage plans for various events and activities on or off campus.
  • Produce ideas for engaging content and create plans for implementation.
  • Shoot, produce, and edit social media posts daily for Instagram, Snapchat, Twitter, and TikTok.
  • Research and report on the latest trends and provide suggestions to boost organic growth across all channels.
  • Manage content and suggest effective cross-platform use of content.
  • Review engagement via comments, likes, impressions, and other simple analytics and create concise reports for the team to review.
  • Maintain standards of content on all platforms and align content with the values and mission of AIU.
  • Keep up-to-date with activities and comments from students, parents, and the general public and report back on noteworthy activity.
  • Support the department on other projects beyond social media when required.
  • Provide translations for social media content and confidently post approved content in Arabic.
  • Maintain confidentiality on all aspects of the position and on the subject matter handled by the department.
  • Participate in outreach activities both on and off campus, at fairs, exhibitions, and schools, to capture high-quality images and videos to be shared on social channels.

Requirements:

  • Bachelor's Degree from a regionally accredited institution required.
  • Demonstrated experiences using computer skills; proficient in Microsoft Word, Excel, social media, and database management.
  • At least two years of experience in an office environment.
  • Demonstrated experiences denoting excellent follow-up, follow-through, and attention to detail.
  • Demonstrated experiences interacting with multiple constituents; demonstrated flexibility, pleasant demeanor, professional appearance, and an ability to deal with changing and multiple priorities, frequent interruptions, and a wide variety of personalities.
  • Fully bilingual, fluent in Arabic and English.

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