Current jobs related to Chief Brand Strategist - Al Farwānīyah, Al Farwaniyah - beBee Careers

  • Senior Brand Manager

    2 weeks ago

    Al Farwānīyah, Al Farwaniyah, Kuwait beBee Careers Full time

    Brand Strategist Role SummaryWe are seeking an experienced Brand Strategist to lead the development of brand communication, direction, and strategies that effectively reflect our brand objectives.This is a critical role that requires strong analytical and influencing skills to develop and execute product/brand marketing programs, build brand awareness, and...

  • Strategy & Project Management Office Manager

    3 weeks ago

    Al Farwānīyah, Al Farwaniyah, Kuwait HealthCare Dynamics Gen. Trading Company W.L.L Full time

    The OpportunitySEAZEN GROUP is a multi-brand restaurant & catering group (+40 locations, +1,500 staff) pursuing ambitious goals in growth, digital transformation, and operational excellence. Reporting to our Deputy CEO / Chief Strategy & Information Officer, you will turn board-level vision into a prioritized, funded, and insight-driven project portfolio...

  • Strategy & Project Management Office Manager

    3 weeks ago

    Al Farwānīyah, Al Farwaniyah, Kuwait Seazen Group Full time

    Join to apply for the Strategy & Project Management Office Manager role at Seazen GroupJoin to apply for the Strategy & Project Management Office Manager role at Seazen GroupSEAZEN GROUP is a multi-brand restaurant & catering group (+40 locations, +1,500 staff) pursuing ambitious goals in growth, digital transformation, and operational excellence. Reporting...

Chief Brand Strategist

3 weeks ago

Al Farwānīyah, Al Farwaniyah, Kuwait beBee Careers Full time
Marketing and Brand Development Role

This is a challenging position that involves creating effective brand communication strategies to enhance the company's objectives and build brand equity. The ideal candidate will provide direction for developing and executing product/brand marketing programs to increase sales and improve brand awareness.

Key Responsibilities:
  • Developing Brand Strategies: Based on consumer insights from research and market trackers, you will develop strategies to improve brand health in Kuwait and international markets.
  • Market Research Analysis: Review market research to anticipate competition, monitor competitors' activities, and translate consumer attitudes into new branding directions.
  • Brand Strategy Communication: Communicate brand strategies to marketing communications, sales, and other departments to ensure alignment and effectiveness.
  • Cross-Functional Coordination: Coordinate and align brand strategy with corporate marketing plans to achieve overall business objectives.
  • Brand Naming and Product Launches: Assess and develop brand names to differentiate products and manage product launches to meet consumer needs and create market differentiation.
  • Program Evaluation and Recommendations: Evaluate and analyze program results and present recommendations for changes in brand strategy to drive business growth.
  • Internal Collaboration and Consumer Research: Improve and manage internal coordination with important departments for timely execution of brand plans and actions, and conduct consumer research when required based on brand issues and opportunities.
  • Brand Tracking and Price Management: Regularly analyze all brand trackers to identify brand issues and opportunities, and implement price revisions to meet agreed gross margin targets for relevant Stock Keeping Units.
  • Annual Brand Planning: Create and implement annual brand plans and activities to meet short- and long-term brand objectives.
Requirements:
  • Education and Experience: MBA in Marketing preferred, and at least 8 full years of marketing/brand building of FMCG products.
  • Languages and Computer Skills: English & Arabic language is a must, and proficiency in MS Office is required.
  • Professional Skills: Understanding of marketing principles and brand building elements, analytical, influencing & negotiation, Execution, Business orientation.

The ideal candidate will possess strong marketing and brand development skills, with the ability to work effectively in a fast-paced environment and collaborate with cross-functional teams to drive business growth.