Digital Marketing Strategist

2 days ago


Al Faḩāḩīl, Al Aḩmadī, Kuwait Kuwait Star General Trading & Co. Full time

We are seeking a talented Digital Marketing Strategist to drive and manage our digital marketing initiatives for our mobile app platform that sells gift cards. The ideal candidate should have hands-on experience managing campaigns on platforms such as Meta (Facebook/Instagram), Snapchat, TikTok, and Google Ads, as well as a working knowledge of analytics tools like Adjust.

About the Role

This is a full-time, on-site position, offering the opportunity to work in a dynamic, collaborative environment where you can drive innovative marketing initiatives for a growing digital platform.

Key Responsibilities
  • Campaign Management: Develop, execute, and optimize digital marketing campaigns across Meta, Snapchat, TikTok, and Google Ads.
  • Performance Analysis: Monitor campaign performance and adjust strategies to improve ROI.
  • Data Analysis: Utilize analytics tools such as Adjust to track campaign metrics and user engagement.
  • Reporting: Prepare regular performance reports and provide actionable insights to stakeholders.
  • Collaboration: Collaborate with creative teams to develop engaging content and visuals for campaigns.
  • Industry Knowledge: Stay updated on digital marketing trends and competitor strategies to keep our campaigns innovative.
  • Team Collaboration: Work closely with the Application Project Manager and other teams to align marketing strategies with app updates, promotions, and overall business objectives.


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