Digital Marketing Specialist
1 week ago
We are seeking a highly skilled Social Media Officer to manage our social media presence and develop strategies to increase engagement. As a key member of the team, you will be responsible for creating and implementing a social media coverage plan, tracking and analyzing engagement metrics, and developing content that resonates with our audience.
Responsibilities:- Develop and implement a comprehensive social media strategy, aligned with the institution's goals and objectives.
- Manage and maintain our social media profiles, ensuring consistency and accuracy across all platforms.
- Create high-quality, engaging content that drives user interaction and grows our online community.
- Monitor and analyze engagement metrics, providing regular reports to stakeholders.
- Collaborate with the team to develop and implement social media campaigns, promoting the institution's programs and services.
Requirements:
- Bachelor's Degree from a regionally accredited institution.
- Demonstrated experience using computer skills, proficient in Microsoft Word, Excel, social media, and database management.
- At least two years of experience in an office environment, with a proven track record of success in social media marketing.
About Us:
We are a private, co-educational institution offering undergraduate degrees based on the American model of higher education. Our faculty and staff are committed to providing a world-class education, preparing students for successful careers and lifelong learning.
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