![ZAN Kuwaitiah International Restaurant Management Company](https://media.trabajo.org/img/noimg.jpg)
Marketing and Social Media Specialist
22 hours ago
ZAN Kuwaitiah International is a prominent restaurant management company that prides itself on curating unique culinary experiences. Our team strives for excellence and innovation within the food industry, delivering exceptional dining experiences to our patrons.
Job DescriptionWe are seeking a highly motivated and dynamic Marketing Officer to join our team. This role will primarily focus on developing and implementing marketing strategies while also overseeing our social media presence. The successful candidate will play a pivotal role in promoting our brand, engaging with our target audience, and driving business growth through effective marketing campaigns and social media initiatives.
Key Responsibilities- Develop Comprehensive Marketing Strategies
- Conduct market research to identify target audiences, market trends, and competitor analysis.
- Develop marketing plans, including budget allocation, timelines, and key performance indicators (KPIs) to measure campaign effectiveness.
- Manage and oversee all social media platforms (e.g., Facebook, Twitter, Instagram, LinkedIn) to enhance brand visibility and engagement.
- Create engaging and relevant content for social media channels, including text, images, videos, and infographics.
- Monitor social media trends, track user engagement, and analyze metrics to optimize social media campaigns.
- Respond to customer inquiries, comments, and concerns in a timely and professional manner.
- Develop and execute engaging social media content calendar.
- Collaborate with other departments to develop and execute marketing initiatives.
- Ensure all marketing materials adhere to brand guidelines and maintain consistency across various channels.
- Execute marketing campaigns across multiple channels, including digital advertising, email marketing, events, and promotions.
- Coordinate with external agencies, vendors, and freelancers for outsourced marketing activities.
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