Brand Leader

4 hours ago


Kuwait City, Al Asimah SOS HR Solutions Full time

SOS HR Solutions is seeking a seasoned Brand Leader to spearhead our brand's growth and reputation. This dynamic role requires a passionate professional who can uncover consumer insights and deliver innovative marketing campaigns.

About the Role:

The ideal candidate will join a fast-paced environment, driving strategies that grow market share, improve customer experience, and fuel growth. Responsibilities include analyzing market positioning, crystallizing targeted consumer insights, and providing vision for brand ownership.

Main Responsibilities:
  1. Analyze how our brand is positioned in the market and identify opportunities for growth.
  2. Take brand ownership and provide strategic direction for brand vision, mission, goals, and strategies.
  3. Translate brand strategies into actionable plans, ensuring consistency across all marketing efforts.
  4. Lead creative development and foster a culture of innovation within the team.
  5. Establish performance metrics, cost parameters, and sales estimates to measure campaign success.
  6. Measure and report performance of all marketing campaigns, assessing against established goals (ROI and KPIs).
  7. Coach and develop the team, empowering them to excel in their roles.
  8. Monitor market trends, research consumer markets, and competitors' activities to stay ahead of the competition.
  9. Oversee marketing and advertising activities to ensure alignment with product line strategy.
  10. Collaborate with cross-functional teams to drive business growth.


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