Marketing Executive

4 weeks ago

Kuwait City, Al Asimah Client of Business Lobby Full time

Bachelor of Business Administration (Management)

Nationality: Any Nationality

Vacancy: 1 Vacancy

Job Description

Responsibilities

  1. Social Media Management
    • Create and manage engaging, brand-consistent content across platforms such as Instagram, Facebook, and TikTok, tailored for the Kuwaiti audience.
    • Plan and execute social media campaigns with a structured content calendar aligned with brand goals and product launches.
    • Monitor engagement metrics and analytics to refine content strategies and enhance ROI.
  2. Digital Marketing Execution
    • Support the development and implementation of digital marketing plans to drive website traffic, leads, and conversions.
    • Align digital campaigns with business objectives in collaboration with the wider marketing team.
    • Optimize digital efforts through SEO, SEM, and paid media strategies.
    • Stay up-to-date with digital trends and competitor activities to maintain a competitive edge.
  3. Content Production
    • Coordinate and oversee photo and video shoots for marketing use across platforms.
    • Collaborate with agencies, photographers, and videographers to ensure high-quality, on-brand content.
    • Edit and optimize visual content for use in various campaigns and social media.
  4. Cross-Functional Collaboration
    • Work closely with internal teams (design, sales, product) to ensure brand consistency across all marketing materials.
    • Support the creation of digital assets such as banners, email campaigns, and advertisements.
    • Build relationships with influencers and brand partners to expand reach and engagement.
  5. Market Insights & Reporting
    • Conduct market research to understand consumer behavior, preferences, and trends in Kuwait.
    • Analyze competitor strategies and identify opportunities for innovation.
    • Provide regular reports on campaign performance with insights and recommendations.
Qualifications
  • Education: Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • Experience: Minimum of 4 years in digital marketing, content creation, and social media management.
  • Proficient in major social media platforms and content management tools.
  • Strong knowledge of SEO, SEM, and digital advertising.
  • Skilled in photography, videography, and editing tools (e.g., Adobe Photoshop, Premiere Pro, Canva).
  • Excellent storytelling and content creation skills.
  • Strong written and verbal communication abilities.
  • In-depth understanding of local culture and market trends in Kuwait.
  • Languages: Fluency in both Arabic and English is highly preferred.

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