Marketing Coordinator
2 weeks ago
KEY RESPONSIBILITIES, ACCOUNTABILITIES AND ACTIVITIES
General
· Assist in planning, executing, and monitoring marketing campaigns.
· Collaborate with team members to develop campaign timelines and deliverables.
· Create engaging content for various platforms, including social media, newsletters, and blogs.
· Edit and proofread marketing materials to ensure quality and consistency.
· Conduct research to identify trends, target audiences, and competitive analysis.
· Assist in collecting and analyzing data to measure campaign effectiveness.
· Help plan and organize marketing events, trade shows, and promotional activities.
· Coordinate logistics, materials, and communications for events.
· Manage social media accounts, including posting content and engaging with followers.
· Monitor social media analytics and report on performance.
· Work with other departments, such as sales and product development, to align marketing strategies.
- Communicate marketing plans and updates to stakeholders.
BACKGROUND, QUALIFICATIONS & EXPERIENCE
Qualifications
· Bachelor's degree in Marketing, Communications, or a related field.
· Strong written and verbal communication skills.
· Proficient in digital marketing tools and social media platforms.
· Excellent organizational skills with attention to detail.
· Ability to work independently and as part of a team.
Skills
· Proficiency in graphic design tools (e.g., Adobe Creative Suite, Canva).
· Familiarity with email marketing platforms (e.g., Mailchimp, Constant Contact).
· Experience in data analysis tools (e.g., Google Analytics, social media insights).
· Strong project management skills, with the ability to prioritize tasks effectively.
· Creative thinking and problem-solving skills.
· Knowledge of SEO best practices and content marketing strategies.
Job Type: Full-time
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