Content Creator and Social Media Strategist

2 days ago


Kuwait City, Al Asimah HealthCare Dynamics Gen. Trading Company W.L.L Full time

Key Responsibilities

The successful candidate will be responsible for:

  • Developing and implementing comprehensive social media marketing strategies that align with our business goals.
  • Creating engaging and informative content for the audience that aligns with Ajar's strategic business and marketing goals to attract audiences and potential clients.
  • Planning and executing social media lead-generation campaigns to drive conversions and engagement.
  • Establishing and maintaining a strong online presence for the SaaS company across various channels, including the official website, social media platforms, and industry forums.
  • Ensuring that content is optimized for search engines (SEO) to increase visibility. Using targeted keywords related to real estate SAAS to attract organic traffic.
  • Ensuring alignment with brand guidelines, product specifications, and Ajar's core values for all published content.
  • Creating and publishing engaging stories to highlight updates, success stories, and other relevant content across platforms.
  • Designing visually appealing posts, banners, and creatives to enhance the brand's digital presence.
  • Actively participating in social media platforms like Instagram, LinkedIn, Twitter, Facebook, and others.
  • Moderating all social media channels by responding promptly to messages, comments, and queries to foster a positive brand image.
  • Implementing targeted email marketing campaigns to nurture and convert leads.
  • Utilizing analytics tools to track the performance of online campaigns.
  • Analyzing performance metrics and adjusting strategies based on data-driven insights.
  • Conducting competitor analysis to identify opportunities for differentiation and adjusting strategies based on industry trends.

Requirements

To succeed in this role, you should have:

  • Proven experience as a social media marketing specialist or in a similar role.
  • Excellent content creation and copywriting skills, particularly in Arabic captions.
  • Ability to craft creative, engaging stories tailored to each platform's audience.
  • Proficiency in designing visually appealing digital content using tools like Canva, Adobe Creative Suite, or similar platforms.
  • Creative thinking and problem-solving skills.
  • Ability to write in a variety of tones, bringing a fresh perspective to recurring posts.
  • Up-to-date with the latest industry innovations, social media trends, and web usability, with a strong interest in web and mobile technologies.
  • Highly creative, enthusiastic, and quick thinker.
  • Strong skills in moderating social media channels and fostering audience engagement.
  • Analytical mindset with the ability to interpret data and adjust strategies accordingly.
  • Strong communication and collaboration abilities.
  • MUST BE a native Arabic speaker with excellent written and spoken English skills.
  • Strong public speaking and presentation skills.


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