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Marketing Director for Private Label Development

3 weeks ago

Kuwait City, Al Asimah HealthCare Dynamics Gen. Trading Company W.L.L Full time

About the Role

We are seeking an experienced Marketing Director to develop and execute private label development and retail campaign execution strategies. The ideal candidate will have a strong background in private label product development and retail marketing.

Main Responsibilities:

  • Develop comprehensive private label development strategies aligned with the company's business goals.
  • Oversee end-to-end private label creation from concept to launch.
  • Design impactful marketing campaigns targeting Kuwait's Cooperative Society market and modern trade channels.
  • Analyze consumer trends, customer feedback, and competitive positioning to refine marketing strategies.
  • Build relationships with suppliers, marketing partners, and Kuwait Co-Ops to drive product visibility and placement.
  • Lead social media, influence partnerships, SEO, and media buying to maximize ROI.