Digital Marketing Strategist
1 week ago
The ideal candidate will be responsible for assisting with the development and implementation of a comprehensive digital marketing strategy across various platforms, including e-commerce, social media, paid media, and digital projects.
This role requires strong analytical skills to analyze campaign performance and identify areas for improvement. The successful candidate will work closely with cross-functional teams to develop and execute campaigns that drive business results.
- Manage and maintain owned media channels, including websites and email/CRM systems.
- Develop and implement growth hacking strategies to maximize customer acquisition and reduce churn rate.
- Execute brand marketing campaigns effectively, focusing on maximizing ROI and driving business impact.
- Collaborate with Product Management to optimize predictive and personalization models, identifying leads and elevating customer experience.
- Propose innovative approaches to retaining, upselling, and cross-selling customers, converting leads into growth.
- Analyze campaign performance daily/weekly, using data to continuously evolve and improve results.
- Report and present KPIs related to campaign performance and business impact.
- Bachelor's degree in Marketing or Digital Marketing.
- 2-3 years of experience in digital/social media marketing.
- Strong written and verbal communication skills.
- Ability to handle multiple tasks while maintaining attention to detail.
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