Visual Merchandising Strategist
6 days ago
The Visual Merchandiser Manager is responsible for developing and implementing visual merchandising strategies that enhance the customer shopping experience, drive sales, and reinforce the brand's image.
Key Responsibilities:- Developing Visual Merchandising Strategies: Plan and execute initiatives across all store locations to align with the brand's image and business goals.
- Store Display and Layout Creation: Lead the creation of captivating merchandise displays and store layouts that attract and engage customers.
- Planogram Development and Execution: Collaborate with the merchandising team to create and oversee planograms that optimize product placement, traffic flow, and visual appeal.
- Inventory Management and Replenishment: Monitor inventory levels, coordinate with inventory and purchasing teams to ensure product availability, and manage stock replenishment for visual displays.
- Visual Communication and Signage: Manage signage, banners, and visual communication materials, ensuring consistency with brand messaging and guidelines.
- Window Display Design and Rotation: Lead the design and rotation of window displays that reflect the brand's essence, coordinating changes for seasons, holidays, and promotions.
- Team Leadership and Training: Train and supervise the visual merchandising team, providing guidance and mentorship to ensure high performance.
- Customer Experience Improvement: Collaborate with store managers and sales teams to understand customer preferences and improve the in-store experience.
- Market Trends and Innovation: Stay updated on industry trends and incorporate innovative ideas into visual displays to maintain a competitive edge.
- Bachelor's degree in visual merchandising, fashion, or a related field (preferred).
- Proven experience in visual merchandising, including supervisory or managerial roles.
- Exceptional creativity and aesthetics.
- Background in watches & jewelry is a plus.
- Proficiency in visual design software and tools.
- Strong organizational, project management, and leadership skills.
- Excellent communication, collaboration, and problem-solving abilities.
- Knowledge of retail operations and customer behavior.
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