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Digital Marketing Strategist
4 days ago
We are seeking a Digital Marketing Strategist to join our team in Kuwait. This role combines expertise in digital advertising strategy, account management, and sales to drive the growth of our advertiser portfolio. You will manage relationships with clients, strategize and implement impactful ad campaigns, and ensure their businesses thrive on our platform.
Job Description- Client Acquisition & Relationship Management:
- Drive a healthy pipeline of prospective clients and onboard new advertisers to the platform.
- Build and maintain strong relationships with advertisers, understanding their business goals and delivering tailored ad strategies.
- Proactively identify upselling and cross-selling opportunities to grow client accounts.
- Develop, execute, and optimize performance-driven advertising campaigns across digital platforms (e.g., Meta, Google, etc.).
- Set up and manage conversion tracking, pixel implementation, and event tracking to ensure accurate campaign measurement.
- Conduct A/B tests on ad copy, visuals, and targeting to maximize ROAS and campaign performance.
- Monitor campaign performance, analyze key metrics (ROI, CTR, conversion rates), and provide actionable insights for continuous improvement.
- Report progress and outcomes to internal teams and clients, aligning efforts with overall business objectives.
- Research market trends, competitor strategies, and target audience behaviors to stay ahead of industry changes.
- Leverage the latest tools, technologies, and trends to maintain a competitive edge in digital advertising.
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