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Data Analytics Manager
17 hours ago
About the Role
Canonical is seeking a highly skilled Data Analytics Manager to lead our growth engineering team in driving commercial success through data and technology.
This is an exciting opportunity for a seasoned marketing analytics professional to join our team and execute on our growth hacking strategy. The ideal candidate will have a strong analytical mindset, exceptional management experience, and knowledge in advanced marketing analytics, coding/scripting languages, and databases.
Main Responsibilities:
- Lead the growth engineering team in designing, implementing, and operating Canonical's marketing technology stack.
- Own reporting and analytics throughout the customer lifecycle, from ABM to customer retention.
- Develop and track OKRs and conversion rates across the marketing and revenue funnels.
- Optimize lead scoring, lead flow, and cadences to increase conversion rates.
- Drive Return On Ad Spend optimization through attribution methodologies and channel exploration.
Requirements:
- An undergraduate or postgraduate degree in data science, statistics, mathematics, computer science, or engineering.
- A strong analytical mindset with solid evidence of managing projects that drive commercial success.
- Knowledge in advanced marketing analytics, coding/scripting languages, and databases.
- Exceptional management experience, leading analytical and creative professionals to excellence.
- A track record of building a culture of experimentation across the organization.
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