
Senior Marketing Executive
1 week ago
Radisson Hotel Group is seeking a Senior Marketing Executive to join our team. In this role, you will be responsible for developing and executing comprehensive marketing strategies, driving business growth and revenue.
Key Responsibilities- Develop and execute comprehensive marketing strategies, aligned with our overall business objectives and driven by market trend analysis.
- Collaborate with the marketing agency in developing and evaluating marketing strategies, ensuring alignment and effective brand representation.
- Communicate campaign objectives, timelines, and deliverables to the sales team, and provide clear instructions for usage and promotion, fostering a collaborative environment.
- Liaise with local partners and platforms for specific campaigns, ensuring seamless execution and effective brand representation.
- Create, edit, and manage social media content, maintaining consistent branding across all platforms, and engaging audiences through meaningful connections.
- Coordinate the design and production of marketing materials, including brochures, flyers, and banners, adhering to brand standards and visual identity.
- Maintain an accurate inventory of sales support materials, updating as needed to reflect changing requirements, ensuring efficient use of resources.
- Effectively manage social media accounts, engaging audiences and fostering meaningful connections, driving engagement and brand awareness.
- Communicate digital marketing efforts with the regional office, ensuring alignment and collaboration, and driving business results.
- Work closely with the sales, meeting & events teams to promote special packages and events, driving revenue growth and enhancing customer experience.
- Collect and analyze guest feedback and reviews to derive valuable marketing insights, informing our marketing strategies and driving business improvement.
- Respond promptly to guest comments on social media and select online platforms, providing timely resolutions and maintaining positive relationships with customers.
- Ensure all marketing activities consistently adhere to the hotel's brand standards, upholding its visual identity and messaging across all platforms, and driving brand consistency.
We offer a competitive salary and benefits package, ongoing training and development opportunities, and a dynamic and supportive work environment.
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