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Specialist Digital Marketing and Transformation

1 month ago

Kuwait City, Al Asimah Ooredoo Qatar Full time

VAC9535 - Specialist Digital Marketing and Transformation
FASTtelco Subsidiary of Ooredoo Kuwait
Field: B2B
Contract Type: Full Time - Permanent
Location: Kuwait - Kuwait City
Closing date: 28-Feb-2025

The Company:
Ooredoo is an organisation on the move. Thanks to our dedicated employees, we continue to move closer towards our vision to be among the top 20 telecommunications companies in the world by 2020.

We are a dynamic global telecommunications player operating in 17 countries across the Middle East, North Africa (MENA) and Asia. We cover a population of more than half a billion people and serve more than 68 million customers.

In Kuwait, we employ approximately 1,000 talented people, all of whom are driving Ooredoo to be the number one choice for world-class communications services in Kuwait. In the face of intensifying competition, increasingly sophisticated technology and rising customer expectations, nothing is more important to our success than our team – and it's a team that you can be part of.

Ooredoo's future is bright, and you can be part of our ongoing success.

The Role:
Strategically integrate digital technologies across an organization, enhance business processes, and drive digital excellence. They lead cross-functional teams, advise senior management, and ensure compliance with data protection regulations and cybersecurity practices.

Key Accountabilities and Activities:

  • Process Mapping: Create detailed process maps to visualize workflows, pain points, and dependencies.

  • Root Cause Analysis: Identify underlying issues causing inefficiencies.

  • Benchmarking: Compare existing processes with industry best practices.

  • Segmentation Strategy: Define target audience segments for personalized digital campaigns.

  • Content Strategy: Develop content plans for various digital channels (website, social media, email).

  • Channel Selection: Choose the most effective digital channels (e.g., SEO, SEM, social media) based on business goals.

  • Project Management: Use agile methodologies to manage digital projects.

  • Collaboration Tools: Implement tools (e.g., Slack, Trello) for seamless team communication.

  • Conflict Resolution: Address conflicts and ensure alignment among team members.

  • Change Communication: Craft clear and persuasive messages about digital initiatives.

  • Training Programs: Develop training modules for employees adopting new digital tools.

  • Champion Network: Identify change champions within the organization.

  • Analytics Setup: Configure tools like Google Analytics to track website performance.

  • Conversion Rate Optimization (CRO): Optimize landing pages and user flows.

  • A/B Testing: Conduct experiments to improve digital campaign effectiveness.

  • Privacy Policies: Draft and update privacy policies in line with regulations.

  • Security Audits: Regularly assess digital assets for vulnerabilities.

  • Legal Consultation: Collaborate with legal teams on compliance matters.

Qualifications:

  • Bachelor's degree in business or technology.

  • Extensive experience in developing managed service offerings and managing vendor partnerships, preferably within the telecommunications or technology industry.

  • Strong negotiation, contract management, and vendor relationship management skills.

  • Exceptional analytical and strategic thinking abilities.

  • Excellent communication, presentation, and collaboration skills.

  • Deep understanding of B2B customer needs.

  • 1-2+ years of Experience.

  • Fluent in spoken and written English and Arabic.

  • Numerate with a clear understanding of delivering on financial results.

  • Possess a strong performance- and results orientation.

  • Able to apply high-level analytical and creative problem-solving skills.

  • Strong analytical thinking.

Note: you will be required to attach the following:
1. Resume / CV

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